In today's competitive world commodity producers have to find ever new ways to attract customers. But the same key factor that contributes to the buyer's choice and, therefore, purchase, is the appearance of the goods. It is not even on most product packaging, which is produced from the so-called material XXI – cardboard, and place of registration of sale of goods. If you have additional questions, you may want to visit Essex Financial. English point of sale called the Point of Sales – abbreviated POS. To professional slang in Russian means and materials that are used to design places of sales, called POS-materials. The main objective of the development of POS-materials – concrete to increase sales product in a particular place, or otherwise motivate potential customers to shop 'here and now'.
To achieve the immediate reaction of the consumer and make him want to make a purchase, point of sale must be arranged so that the advertised and promoted products compared favorably to its competitors. That is why the production of advertising materials is pos-a difficult task and requires non-standard creative solutions. To solve this problem and find a standard solution as time and helps to use in the production pos-cardboard materials. Corrugated cardboard can create different types of pos-materials vobblery, dispensers, lifletholdery, shelf talkers, minivitriny, banners, garlands, hardpostery, mobiles, shouboksy, models, runner, and many others This is achieved through a variety of excellent mechanical properties of corrugated which can be transformed into almost any shape, size and find a bright colorful look.